WordPress, a content management system, is the driving force behind more than 60% of websites. This includes personal blogs, government websites, online retail stores, and others. If you too have a website on the WP platform, you know how tedious it is to manage the website and focus on promoting your business. This is why buying services from a WordPress web hosting company, instead of shared web hosting, can be very helpful.
The right web hosting company can effectively manage and maintain your site while you focus on the core competencies of your business.
Benefits of Choosing a WordPress Hosting Company
- High performance: WordPress, like any other software around, commands specific system requirements to run efficiently and smoothly. WordPress web hosting company can provide the ideal system configurations for your website. This is to ensure that your website never faces any sudden glitches or excessive downtime. It also improves your page load time and thereby helps you in attaining a better SEO score. The hosting company keeps a close eye on these things and quickly resolves any issues that might spring up.
- Better security:Your website may be holding valuable consumer data and other information, especially if you are running an online business. If due to some malicious activity that data is lost, then you stand to lose credibility in the eyes of your consumers. WordPress hosting companies have tools and guards in place to prevent any such event from occurring. They create restoration points, frequently scan the website pages for malware and viruses, and more.
- Easy scalability:This is arguably the most important aspect of having a web hosting company onboard. When you first launched your website there wasn’t much traffic. But you gradually build your business, with the help of your offerings and excellent service, and now you enjoy a premium place in the market. This means that the volume of traffic on your website may have gone up considerably. This swath of consumers can stress your free server and cause it to crash unexpectedly. To avoid this issue, investing in a web hosting company from the start is important. The service provider gives you plans to easily scale up your infrastructure as and when required at a moment’s notice.
- Customer supports:Most entrepreneurs believe in doing everything on their own. This, though a wonderful thing, can put a lot of stress on you. Hosting companies offer round-the-clock customer support and expert help in case you require assistance. Look for a company that offers support for both the server and WordPress.
If you just have a website on WordPress, it is advisable to opt for a WordPress hosting company as opposed to going for shared hosting or VPS or doing it yourself. The financial implications that worry you now will be worth once you get to witness the improved performance of your website and its impact on the conversion ratio.